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Why adding festivals into your launch plan is a great opportunity.

Everyone is jumping on the festival wagon including brands. They give brands a great opportunity to engage with their customers so why not launch at one?

Startup Marketing - Top 11 Lessons To Learn (Part 2).

Hosted by Sky Sports TV presenter Alex Payne, we gathered top tips from market leaders on what corporates can learn from startup approach to marketing.

Startup Marketing - Top 11 Lessons To Learn (Part 1).

Our panel including Ex-Head of the Unilever Foundry and Co-Founder of Toffee Dating give key lessons on what corporates can learn from startups marketing.

3 interesting event focused product launches.

With the Football World cup upon us, we look at 3 different ways brands have successfully tied a product launch in with an event.

How to have your (royal) cake and eat it

Thousands of brands are hastily getting ready but is the hard work really worth it just for one day or is it possible to enjoy long-term benefits?