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What services do you need to launch a product, service or brand?

Launching a product, service or brand can be very daunting. What services would help you launch more successfully?

Why adding festivals into your launch plan is a great opportunity.

Everyone is jumping on the festival wagon including brands. They give brands a great opportunity to engage with their customers so why not launch at one?

What is a Product Launch Plan and what does it include?

You are about to launch a product but you're not sure where to start. What is a Product Launch Plan and what should a launch plan include?

What is Pre Launch Marketing?

During the pre launch phase we push our clients to think about their Pre Launch Marketing plans differently. Here's our advice, tips and strategies.

5 things to remember when building a launch marketing campaign.

Five points come to mind as indicators of launch marketing success and will help you in building a successful launch marketing campaign. 

10 top tips to maximise a successful product or brand launch (part 2).

Part 2 of the top tips on how to achieve launch success, taking advice from the last 3 launch marketing council white papers.

10 top tips to maximise brand and product launch success (Part 1).

10 of the best pieces of advice on how to achieve launch success from the top marketing thought leaders taking part in the Launch Marketing Council.

Four key elements to launching a new product.

What are the four key learnings that any brand can't ignore if they are about to launch a new product or service? The Launch Marketing Council discusses.

Launch Marketing Research Report - The Marketer's Perspective.

We commissioned this research to understand the importance, motivations, media and methodology that marketers allocate to ensure their launch is effective. Here are the findings.

Launch Marketing Report - The Consumer's Perspective.

We commissioned an independent piece of quantitative research that surveyed 1,070 UK consumers on what they thought of product launches. There are some key insights that all marketers should take...

Campaigns for a cause: World Oceans Day.

World Oceans Day is a global celebration of our ocean, where everyday people and brands come together from around the world to collaborate for a better future.

9 of the more absurd Royal Wedding related product launches.

When you think of the Royal Wedding, I can't imagine these product launches will be the ones that come to mind!

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